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So, I know everyone says Gen Y is a product of the "Digital Age" and that makes brands/advertisers think that the best way to target us is through the Internet. But over the past few years, with promotional content littering my Facebook newsfeed, I find myself becoming more responsive to cool offline campaigns, like guerrilla marketing and promo events. Just wondering what the rest of you think. Feel free to post your views below, or share your opinions on my research survey. I'd love to hear your thoughts! https://qtrial2014.az1.qualtrics.com/SE/?SID=SV_eXKe1kZPi8uiP8F
 

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The old popup ads were annoying. So much so that I always use Ad Block Plus to weed out ads and still do to this day. Ads by Google and Facebook are unobtrusive and frequently useful so I don't mind making exceptions for those types of advertisements.
 

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I don't mind them because I know they pay the bills and make things free for me. The only ads that do get annoying are Youtube ads since it seems like every single video you watch now has an ad. It's not even a short ad, it's a 4 minute ad to watch a 3 minute video. Also, video ads that start automatically playing. When I am reading the news, I often open up a couple tabs and also have my music going. It's annoying hearing some ad in the background and trying to figure out which tab is playing it.
 

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If it's trying to sell me something, I generally treat with cynicism and disdain. I'm part of a rampant capitalistic society where profit is placed above that of human rights, animal rights and the environment. Trying to sell me something through some abhorrently expensive advertising campaign is highly insulting and their tenacity in trying to get at you, with content being denied if you haven't sat through 30 seconds of advertising. It's extraordinarily Orwellian.
 

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Absolutely cannot stand them. Even the stupid "please turn off your adblock!!" in place of the blocked ads makes me rage.

I don't give a hoot if you pay for your website using ads, I don't want to see them, I'm not interested in buying anything. And when I am, I'll do my own research for it, thanks.

The idea of being forced to watch ads on online shows now is a step to far imo. But I'm sure at some point, someone will find a way to get rid of them.

I think the internet needs to develop a new way of making money online instead of pushing ads my way.
 

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Absolutely cannot stand them. Even the stupid "please turn off your adblock!!" in place of the blocked ads makes me rage.

I don't give a hoot if you pay for your website using ads, I don't want to see them, I'm not interested in buying anything. And when I am, I'll do my own research for it, thanks.

The idea of being forced to watch ads on online shows now is a step to far imo. But I'm sure at some point, someone will find a way to get rid of them.

I think the internet needs to develop a new way of making money online instead of pushing ads my way.
So would you pay say $5 a month to use a good chunk of websites? That's really the only other alternative besides ads.
 

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Sweet Matrimony.
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So would you pay say $5 a month to use a good chunk of websites? That's really the only other alternative besides ads.
I probably would to be honest, $5/month to get rid of ads forever on my favourite websites? Worth it.

Tha'ts £2.93 according to google. It's probably even a better business model than making me wait 20 minutes just to watch a 9 minute episode slot before showing another 45 minutes of ads!


(I'm exaggerating, clearly.)
 

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I used to turn my adblocker off when visiting Gametrailers.com, because I like them to get money, but their ads starting getting just crazy, so I turned it back.

I feel a twinge of guilt, but then... oh look, another thread.
 

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Ads that appear on the side don't bother me (such as on the right of a youtube video, a small ad box). However video ads and pop-up ads that temporarily consume the whole screen are frustrating to deal with. As said in here earlier, if I am so inclined to buy something, I'll do my own research, find the best deal from a reputable seller, and buy it.
 

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I probably would to be honest, $5/month to get rid of ads forever on my favourite websites? Worth it.

Tha'ts £2.93 according to google. It's probably even a better business model than making me wait 20 minutes just to watch a 9 minute episode slot before showing another 45 minutes of ads!


(I'm exaggerating, clearly.)
I meant paying $5 for every single website you visit. That's probably what it would cost to host it, if not more.
 

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Does anyone really like advertising? I do all I can to block them. Why would I have any need for such biased information?

So would you pay say $5 a month to use a good chunk of websites? That's really the only other alternative besides ads.
Smaller and not for profit sites are the answer, to at least seeing fewer ads. There's no reason why the internet needs to be so commercialised.
 

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Smaller and not for profit sites are the answer, to at least seeing fewer ads. There's no reason why the internet needs to be so commercialised.
It still costs money to host the websites and quality content is expensive to produce. I don't see a problem with commercialization since it does provide more money to produce better quality stuff.
 

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It still costs money to host the websites and quality content is expensive to produce. I don't see a problem with commercialization since it does provide more money to produce better quality stuff.
Well, look at Wikipedia, one of highest traffic sites on the internet and not a single advert. And I don't think I agree with better quality stuff, the best content online has always been user generated in my opinion.
 

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If advertising actually had a hint of honesty and didn't usually sell products that were crappy, subpar, or just by name, I wouldn't mind it as much. But the incentives do not go in that direction and the ability to get around ads is a major reason I use online media. Ads are unfortunately a necessary evil for some content to even exist. Thankfully, they don't amount to more than annoyances to me. I prefer to do my own research when getting anything and ignore ads expecting them to not be honest.
 
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